Bright Holland Corporation
The Bright Holland Corporation owns land in the Black Rock Desert area.
In 1952, Lawrence Holland sold the 1,000,000 acre Gerlach ranch for $3,000,000 to Victor Nemeroff and Arnold Maremont of Chicago and David E. Bright of Los Angeles. Holland had bought the ranch from the successors of Gerlach Land and Livestock Company, which would be the Gerlach and Waltz Ranch[1]
At some point the Jaksick family became owners of the Bright Holland Corporation
In 1999, the Jaksick family purchased 44,000 acres from the estate of John Casey. In 2004, the Jaksick family owned land in Wall Canyon, the Buffalo Hills and the Granite Range. The Jaksick family was considering selling 18,600 acres to the government and 2,000 acres for a proposed coal plant[2].
In 2014, Todd Jaksick is the president of Bright Holland Corporation. The Jaksick family developed neighborhoods in the Truckee Meadows Area[2].